Leeds is the place for SEO in the north of England
Leeds is the second largest metropolitan district in the UK; extending 15 miles from east to west, and 13 miles from north to south. This wide boundary contains some 562 square kilometres – of which two thirds is Green Belt – affording some of the most beautiful scenery in Yorkshire.
At this point, you’re hopefully on board with the idea that Google is really a fan of quality, rather than just messes of keywords crushed together. And this is another place that social can come to the SEO party. Content that is shared via social media at just the right moment — managing to capture likes and shares and engaged commenters — is a great mark of quality.
Not only that, but if you really hit the nail on the head, you might end up reaching other creators and influencers who will in turn share your content, further pushing those links back to your website. More than that, though, powerful influencers will carry greater rank authority so will boost your ranking potential in more ways than just sheer numbers.
Hailing back to around 2006, the train of thought is that if you create four pillars of content, you’ll have the structure to hold the ‘building’ up — the building in this case being the integrity of your website. The pillars guide the creation of the rest of your content, both on your website and across your social media platforms. They are the four main things that you need to communicate or get across, which will be different for everyone. For example, if you are a construction company you might want to cover your construction expertise, the machinery or methods you primarily use, after-sales support, and a case study story that sees you shine.
SEO Leeds is becoming one of the forerunners in the art of search engine optimisation. Leeds is one of the largest cities in the UK and the number of SEO freelance consultants in the city is growing astronomically.
Let’s say you’ve got a company that lends itself to an ongoing visual story as well as a text-based one, and you’ve also noticed that a lot of your competitors seem to be active on Twitter. That’s Facebook, Instagram and Twitter without breaking a sweat. So how, then, do you handle running three different social media accounts while also doing everything else on your plate?
For many people, the answer will lie in using a scheduling tool of some kind. Hootsuite has already been mentioned, but other tools like Buffer and Sprout are also popular. Basically, you connect all your social accounts to this one platform, which enables you to use one single dashboard to schedule your posts and undertake varying levels of monitoring and management.